Multi-client campaign management for agencies
Effective Ads gives agencies one place to manage campaign health, urgent issues, and reporting across every client in the book.
Built for agency teams managing many client ad accounts where context switching and repeated checks slow the whole operation down.
The problem this solves
The more accounts an agency manages, the harder it becomes to know which client needs attention first, which changes were made, and which reports are ready.
The operating outcome
Account managers and media buyers get a clear cross-client operating view with account-level detail when they need to drill in.
Built for real agency campaign operations
Agency-level portfolio view
Monitor campaign status, account risk, reporting readiness, and optimization opportunities across clients.
Client workspaces
Keep each client separated with its own goals, assets, guardrails, campaign history, and platform connections.
Prioritized action queues
Sort campaign issues by urgency and impact so teams stop scanning every account in the same order every day.
Cross-client learning
Spot repeated campaign patterns and operational bottlenecks across the client portfolio.
How agencies use it
The workflow keeps campaign intelligence, team review, and client communication connected instead of scattering them across tabs.
Start from portfolio health
See which clients are healthy, which need review, and which campaigns require immediate attention.
Drill into the client
Move from portfolio alerts into the campaign, asset, and reporting context attached to that client.
Assign or approve work
Turn alerts and recommendations into actions your team can review, update, and track.
Close the loop with reporting
Capture what happened and convert the work into clear client-facing updates.
Where this fits in the agency workflow
- Managing retained paid media clients from one agency dashboard
- Reducing time spent checking every account manually
- Prioritizing which client needs media buyer attention first
- Keeping account managers aligned with live campaign status
- Creating repeatable campaign operations across a growing client base
Common questions
Is this for agencies or in-house teams?
The product is designed around agency needs: many clients, many workspaces, white-label reporting, and portfolio-level visibility.
Can team members work across different clients?
Yes. The workspace is built around client-level context while still giving the agency a portfolio-wide view.
Keep exploring the platform
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